Imagine this: a vast network of people keeping industries running—healthcare staff caring for patients, logistics teams delivering essentials, and retail workers replenishing shelves. These are your deskless employees—indispensable yet often disconnected from the organization’s core.
They don’t sit at desks or have access to a company email, yet they’re the backbone of global industries. Then there’s the hybrid workforce, shifting between remote and in-office setups, often feeling equally out of the loop and isolated from central communications and culture.
Why does this matter? Disconnected employees can lead to lower morale, higher turnover, and a weaker, fragmented corporate culture. But it doesn’t have to be this way.
This guide is your roadmap to bridge that gap, offering practical strategies to foster engagement and build loyalty across your workforce—whether they’re on the frontlines or balancing work between home and the office. Dive in to learn how to connect with every employee and elevate your organization from within.
A deskless workforce comprises employees performing their functions away from a normal corporate office structure. Rather, they are on their feet, in the field, or on the road, getting things done.
This group includes everyone who works in direct service, from retail assistants and factory operators to logistics drivers. Without a desk or a laptop, they often fall behind on critical updates, information about their teams, and any other messages that other employees driving offices take for granted.
Some sectors with a strong deskless workforce include:
A hybrid work model includes working from the office and home. These workers may stay at home on some days and come to the office on other days.
Such hybrid job profiles have become commonplace ever since the pandemic has passed. Some examples are:
Employee engagement is how deeply connected and loyal your employees feel toward your organization and their roles. Engaged employees actively contribute, go beyond their duties, support their peers, and proudly represent your brand.
For the deskless and hybrid workforce, engagement means feeling connected despite physical distance. Importantly, engagement isn’t automatic—it requires genuine efforts and open communication.
It can help hybrid and deskless employees feel truly integrated and invested in the company’s goals.
Think about it: How often do deskless workers have a chance to check email? Rarely, if at all. They’re in different time zones, working varying shifts, and usually feel disconnected from the company’s mission and vision.
Consider these stats:
These statistics highlight the pressing need to tailor engagement strategies for your deskless workforce.
While the flexibility is great, hybrid work brings new challenges. On remote days, hybrid employees may feel isolated or “out of sight, out of mind.” Without a robust engagement strategy, hybrid workers risk becoming sidelined, which can erode morale and productivity.
But it doesn’t have to be this way. By prioritizing communication that resonates with deskless and hybrid employees—using mobile-first tools or shift-friendly updates—you can help them feel valued and motivated to stay.
When organizations invest in engagement, they cultivate a resilient and high-performing team, which drives personal growth and company progress.
Keeping the deskless and hybrid workforce engaged isn’t simple. Their unique schedules and working environments create distinct challenges. Here’s a closer look at some of these key obstacles:
Deskless teams often work unconventional hours, and hybrid employees juggle remote and in-office days. These varied schedules make it challenging to ensure everyone receives timely information.
Critical updates can only be noticed with effective communication strategies, leading to disengagement. Mobile communication tools like The EMPLOYEE App help get the right information to the right people at the right time, no matter where they’re clocking in.
Hybrid and deskless employees often miss out on in-office interactions, making it harder to feel part of the team. They may feel disconnected from their office-based colleagues.
Establishing a sense of belonging becomes challenging with limited face-to-face time. This often leaves them out of company culture and camaraderie. However, consistent engagement efforts can help them avoid feeling like outsiders within their organization.
From production floors to remote sites, deskless workers need instant updates to adapt quickly and safely. Hybrid employees, too, require immediate information to switch smoothly between environments. A lack of real-time access to critical information can hinder job performance and create frustration.
Company perks like wellness programs or cafeteria discounts are great—if you’re on-site to use them. For deskless and hybrid workforces, such perks can feel like they’re meant for someone else. This can create perceived unfairness, impacting morale.
Hybrid workers experience varying levels of support based on location, and deskless employees may need more interaction with management. These inconsistent experiences can make engagement a constant struggle. With a unifying approach, both deskless and hybrid workforces may feel noticed and supported.
Each challenge here requires thoughtful, tech-driven solutions. By recognizing these pain points, your organization can help deskless and hybrid employees feel fully connected, no matter where or how they work.
Mobile technology bridges gaps for the hybrid and deskless workforce. Here’s how it addresses key challenges:
Mobile platforms enable instant, two-way communication, connecting remote employees to their peers and leaders. This creates a sense of belonging, improving morale and teamwork.
With tools like the EMPLOYEE App, employees can give and receive feedback in real-time. A more connected workforce is more engaged and productive.
Switching between multiple tools drains time and focus. Mobile technology integrates all essential platforms into one, reducing clutter and simplifying communication.
Most employees only want to use one platform to avoid confusion. By centralizing everything they need on a single mobile solution; mobile apps improve data sharing. They ensure deskless and hybrid workers receive a user-friendly experience.
3. Reduces Turnover by Increasing Engagement
High turnover is a common struggle among deskless workers, often due to limited communication and feeling undervalued. Enhanced mobile connectivity can make workers feel seen and appreciated.
Engaged employees are likelier to stay loyal, and retention rates improve when they feel valued. Mobile technology promotes a culture of inclusion, where everyone can connect with management and know their input matters.
Timely access to essential information is vital, especially for deskless roles where speed is key. About 75% of deskless employees rely on technology for daily tasks.
Mobile apps ensure all team members can access updated documents, policy changes, and schedules instantly. This keeps everyone informed and equipped to make the best decisions on the spot.
Workers without a direct line of communication may feel voiceless, which can affect motivation and engagement. Mobile technology enables employees to voice opinions and share feedback instantly.
This kind of open channel for communication enhances job satisfaction, encouraging loyalty. A mobile-first approach makes it easy for employees to connect with leadership, improving engagement across deskless and hybrid teams.
Many job seekers now prioritize companies with up-to-date mobile solutions. 78% of workers say they’d pass on a role that lacks modern technology.
Employers are committed to innovation and employee well-being by adopting the latest mobile technology. This gives businesses a competitive edge in hiring skilled, tech-savvy workers who value efficiency and modern connectivity in their daily workflows.
To enhance communication, you need the right technology. Below are effective tools to augment engagement for remote and field-based teams:
SMS is one of the fastest ways to deliver urgent messages directly to your workforce, especially those without company email access. Since 90% of text messages are read within three minutes of receipt, SMS is perfect for time-sensitive updates.
This quick communication method also helps keep remote and frontline workers aligned on important changes. With the EMPLOYEE App, you can send SMS notifications to instantly reach all employees, ensuring critical information is never missed.
Pulse surveys offer organizations a fast and effective way to gather employee feedback on workplace experiences and needs. Short and frequent surveys help monitor employee sentiment and identify areas for improvement.
Studies reveal that employees who feel their voice is heard are 4.6 times more likely to feel empowered. The EMPLOYEE App offers powerful social features that make it easy to engage employees and gain valuable insights.
Employee apps ensure essential resources are always at employees’ fingertips, regardless of location. These apps centralize company updates, policies, schedules, team contacts, and HR policies. Employees can access key information instantly, even on the go.
This convenience ensures that employees always have what they need to stay productive and connected. The EMPLOYEE App is designed for internal communication, keeping deskless and hybrid workers informed with user-friendly mobile access.
Microlearning videos break down training materials into concise and digestible formats. They improve knowledge retention and engagement by delivering content in short bursts that fit seamlessly into the workday.
This is ideal for deskless and hybrid workers with busy or unpredictable schedules. The EMPLOYEE App integrates microlearning content for skill development, ensuring that training is accessible and efficient.
A mobile intranet is invaluable for today’s dispersed workforce. It offers secure access to company documents and team directories from any device.
This platform enhances self-service, empowering employees to find the necessary information without delays. The EMPLOYEE App provides a mobile-friendly intranet experience, improving resource accessibility.
In summary, a tech-first approach improves communication and strengthens team cohesion. The EMPLOYEE App offers a comprehensive platform that combines all these essential tools to ensure your workforce stays connected wherever they are.
A strong employee engagement strategy is key to fostering commitment and boosting productivity.
Here’s a handy guide to developing an impactful approach that reaches every member of your workforce, from deskless employees to hybrid teams:
Start by conducting a thorough internal communication audit. This process reveals how effectively your organization communicates with its employees, uncovers areas for improvement, and highlights strengths.
Employees who believe in the company’s values are more likely to be engaged. Clearly define your values and integrate them into everyday practices to promote community and shared purpose.
Engagement naturally increases when employees feel part of something meaningful, creating a stronger commitment to the organization’s mission.
A robust communication plan is the backbone of any engagement strategy, particularly for deskless and hybrid workforces that need streamlined information.
Regularly evaluating the impact of your engagement initiatives is essential to maintaining a motivated workforce. Tracking progress allows you to make informed improvements and foster continuous engagement.
An employee engagement strategy anchored in these best practices enhances workplace satisfaction and drives productivity and loyalty.
Effective communication is the cornerstone of an engaged hybrid and deskless workforce. Well-informed team members know exactly where to find resources, who to approach for guidance, and how their role aligns with larger company goals. Employees who feel connected perform better and stay loyal to your brand.
With The EMPLOYEE App, you’re equipped with a powerful platform tailored for dispersed teams. It empowers your workforce by delivering crucial information to their mobile devices, ensuring accessibility from anywhere.
Ready to see The EMPLOYEE App in action? Book your free demo today and elevate your frontline engagement to new heights!
With The EMPLOYEE App’s push notifications and broadcast alerts, you can send real-time updates directly to employees’ mobile devices. Whether an urgent company announcement or an emergency alert, this feature guarantees that everyone receives vital information instantly.
One misconception is that remote workers need to be more engaged. Setting clear expectations and using engagement tools can boost visibility and accountability, proving productivity is achievable from anywhere.
Absolutely! The EMPLOYEE App enables mobile access to training materials and step-by-step guides. Deskless employees can conveniently access these resources, allowing them to develop new skills and stay up-to-date with company best practices.
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