Learn the basics of change communication strategy.
Change is a constant in today’s business world, and frontline employees—the backbone of any organization—experience it firsthand. A recent study reveals a critical gap: 15% of frontline workers are stressed by the constant churn of change. This highlights the importance of understanding how frontline employees can actively drive the change management process. Unfortunately, conventional change management approaches often overlook the invaluable contributions of frontline staff. These people
Employee disengagement or resistance to the change is the main reason for 70% of change action failures. If businesses prioritize communicating change, the figure will be substantially different. It’s no secret that telling employees about changes can be a very sensitive topic. It often causes opposition and anxiousness. This results in decreased output, missed deadlines, and lower-quality work. However, what is the
